Obviously, it will take more than a crystal ball to predict the future of motorsports over the next decade. Certainly, it's hard to believe it wil look anything like it looks today. With the recent shake-up of the auto industry, the global economic crisis, and now the Obama administration's fuel mandates for 2016, I think it's fair to say, motorsports may just be looking at a perfect storm.
But then again, it's a challenge. Maybe, just maybe, it's an opportunity. This past week I had the pleasure of attending the Larry H. Miller Dealerships Utah Grand Prix at Miller Motorsports Park in Tooele, Utah. This is a motorsports complex llike no other. It's a mecca. Everything about this place is state-of-the-art. The facilities rival any sports complex in any city and in any sport. Truly spectacular. And it doesn't stop there.
The fan experience at Miller Motorsports Park is second to none. And when I tell you the media center is the finest in sports car racing, it is head and shoulders above the rest. And, while it may be simple enough to write a check to pay for bricks and mortar, the human resource side of Miller Motorsports Park is truly the heartbeat. This is an operation that takes "Guest Services" very, very seriously. As it was put to me by MMP's Public Relations Director, John Gardner, "we view the media as our front line offense when it comes our reputation," and he means it.
I'm not sure we'll ever see another Miller Motorsports complex... certainly not in my lifetime. But I have to tell you, the vision of this place, and it's founder, the late Larry H. Miller, is enough to give anyone hope and optimism. Miller Motorsport Park is a tribute to a great man and the sport he personally loved. It's not hard to see that racing was more than a business to Larry H. Miller.
Whether you love Road America, Mosport, Mid-Ohio, Laguna Seca... or any other of the legendary North American natural terrain road courses, you owe it to yourself to see Miller Motorsports Park. You can be sure, if American know-how and optimism forge us from the grip of this ugly mess we're in, Miller Motorsports Park will rightfully earn a place among the ranks of North America's great road racing tracks.
Here's a slide show of the weekend. Oh, and by the way, if you get to go to MMP in 2010, look me up. I'll be there.